Google Ads can generate consistent, qualified leads — or drain your budget with little to show for it. The difference is almost always in the structure, targeting, and conversion logic of the campaigns themselves.
This audit takes a hands-on look at how your campaigns are built and where your money is actually going.
The audit covers:
- Campaign and ad group structure
- Keyword targeting and match type strategy
- Negative keyword gaps
- Ad copy relevance and quality score factors
- Landing page alignment with ad intent
- Bidding strategy and budget allocation
- Conversion tracking accuracy
- Wasted spend identification
You’ll receive a clear findings report with specific recommendations prioritized by their expected impact on cost-per-lead and conversion rate.
Best for: Businesses spending $1,000–$10,000/month on Google Ads who aren’t confident their budget is being used effectively. Delivery: Within 5 business days of receiving campaign access.

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